Everyone is pushing the idea that you absolutely must have a social media presence. I almost agree. Let me explain…
You are going to have an online presence whether you create one or not. Restaurants, for example, are going to have reviews on sites like Yelp. Some loyal customers might even…
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I told myself that I wasn’t going to write about any Google updates because countless blogs already cover the topic every time a tiny change to the algorithm is made. However, I received an email several days ago which made my blood boil a bit.
So I had to write…
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Infographics are popping up left and right about every topic imaginable. As I mentioned in a previous post, images are more important than ever. So it only makes sense that visual representations of information are going to be popular and effective. Especially when you consider that some estimates place 65% of…
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Prioritizing tasks is absolutely essential for marketing, or any aspect of business really. There will always be a shiny new object staring you in the face. And even without new tasks popping up out of the blue, there is already plenty enough on you plate.
There can be so many different…
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At this point it is pretty clear that content marketing involves more than just text – there’s video and images as well. And I like to take the stance that content marketing also includes things like the design because design and colors affect how people perceive information. Content marketing is…
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