Category Archives: Content Marketing

Content Curation: The Ultimate Guide

Posted by Eugene Farber in Content Marketing

Content curation is a hot topic of discussion in marketing circles these days. One of the biggest problems businesses face when they try to pursue content marketing is finding the time to actually produce the content. But when you curate content, you don’t really have to produce anything. Sort of… There are a lot of misconceptions… Continue Reading>>

SlideShare Marketing: How to Gain a Bigger Audience In Minutes

Posted by Eugene Farber in Content Marketing

Chances are you are here because you are creating content. And chances are you are creating that content to promote your business. If that’s the case, then one of your main priorities is likely to attract an audience, right? You’re not creating content for it to sit an a vacuum…you want people to see it.… Continue Reading>>

The Real Secret to Optimizing Your Content

Posted by Eugene Farber in Content Marketing

I told myself that I wasn’t going to write about any Google updates because countless blogs already cover the topic every time a tiny change to the algorithm is made. However, I received an email several days ago which made my blood boil a bit. So I had to write this. Yet Another Update… Before… Continue Reading>>

5 Interesting Marketing Related Infographics Found on Pinterest

Posted by Eugene Farber in Content Marketing

Infographics are popping up left and right about every topic imaginable. As I mentioned in a previous post, images are more important than ever. So it only makes sense that visual representations of information are going to be popular and effective. Especially when you consider that some estimates place 65% of the population as visual learners. So… Continue Reading>>

Three Reasons Images Are More Important Than Ever for Marketing

Posted by Eugene Farber in Content Marketing

At this point it is pretty clear that content marketing involves more than just text – there’s video and images as well. And I like to take the stance that content marketing also includes things like the design because design and colors affect how people perceive information. Content marketing is all about relaying information. That being… Continue Reading>>