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Category Archives: Content Marketing

The Most Effective Piece of Content (From 24 Experts)

Posted by Eugene Farber in Content Marketing

In the first part of this interview series, I asked some of the most respected online entrepreneurs about the role of content in their business. Across the board, content plaid a vital role in their success. But what content played the biggest role? Find out below, where I ask… “What piece of content had the greatest business… Continue Reading >>

One Million Views in One Week with Repurposed Content

Posted by Eugene Farber in Content Marketing

In Strategic Content Launch Pad, I mention that the content you release does not always have to be 100% original (or even 100% your own). Repurposed content can be a gold mine. But to make repurposed content a success, you do have to do one of two things: Although the content may not be original,… Continue Reading >>

The Role of Content in 25 Online Businesses You Know

Posted by Eugene Farber in Content Marketing

What role should content play in your business? I asked 25 experts what role creating content plays in their business. I’ll let them take it from here :). David Meerman Scott Best-selling author, speaker and coach. Find him at DavidMeermanScott.com. It is the only form of marketing I do. Mark Schaefer Author, consultant and… Continue Reading >>

Content Marketing Consultant: Avoiding a House of Lies

Posted by Eugene Farber in Content Marketing

Hiring a content marketing consultant can go a long way in the successful implementation of a content marketing process. But is content marketing consulting the right approach for your business? It depends. Of course cost is an issue. And when deciding whether or not to hire a content marketing consultant you have to take two things into account:… Continue Reading >>

The Content Marketing Implementation Timeline

Posted by Eugene Farber in Content Marketing, Content Strategy

The rise of content marketing popularity is hard to deny. I’ve already shared an infographic on the topic. And to drive home the point, look at the Google trend for the search term “content marketing”: And yet, not everyone is sold on the idea that content marketing is right for them. I’ve found that this… Continue Reading >>

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