Stop Wasting Time on Marketing That Doesn't Work


Sign up below to get updates with no-nonsense business & marketing tips from Content Strategy Hub. And get free instant access to my marketing toolbox.



Category Archives: Marketing

How to Get Referrals (The REAL Way)

How to Get Referrals (The REAL Way)

Referrals are often the lifeblood of professional services such as accountants, or even doctors. Really…I can’t think of any business that wouldn’t want more referrals. Studies have shown that people referred by others are not only more likely to convert into customers, but they are also more likely to refer even more business to you. Continue Reading

How to Cure the Epidemic that is Killing Businesses

How to Cure the Epidemic that is Killing Businesses

I’m about to demonstrate for you what I think is one of the biggest challenges that a lot of business owners face. In the best case scenario this makes life in business a lot harder than it has to be. And worst case scenario…it can have a crippling effect. Not to get all new age Continue Reading

The Genius Marketing Behind The Bachelor(ette)

The Genius Marketing Behind The Bachelor(ette)

My dad has a Monday routine. He plays soccer in the evening. Then he comes home, sits back and watches a recording of “The Bachelor” (or Bachelorette). He doesn’t watch it because he like what the show is “supposed to be.” He watches it because he finds it incredibly amusing and funny. And he enjoys Continue Reading

Jaguar Marketing: How the Car Company Got Me Hooked

Jaguar Marketing: How the Car Company Got Me Hooked

This past weekend I experienced one hell of marketing campaign. It was probably the best I’ve ever experienced personally…because the company got me hooked. In this post I’ll tell you about the campaign/event and why it worked so well. If I seem a bit enthused it’s because I am – both about the marketing and Continue Reading

Value Proposition Testing: Optimize Through Email in 5 Easy Steps

Value Proposition Testing: Optimize Through Email in 5 Easy Steps

Crafting a value proposition that speaks to your target audience can make a world of difference. People have wants and needs. And if you can explicitly address those wants and needs in your value proposition, you are much more likely to get more leads, and in turn more customers. But how do you craft a successful value Continue Reading

Get FREE Updates and Instant Access to


The Marketing Toolbox


*No Spam Ever

Content Marketing Strategy Guide


x

Turn Your Content Into a Business-Driving Machine.


Sign up below to get updates from Content Strategy Hub to learn how to use content to drive more traffic, leads and sales for your business online. And get free instant access to my marketing toolbox.


Just enter your email and click "Get Instant Access"!